[M. Torrente, SPAIN] is a Digital Marketing Consultant living between Italy and Spain. Expert in New Media Strategist and teacher of Social Media Marketing. Founder of Social Media Marketing Italy since 2011, the first and largest social community in Italy dedicated to Social Media, Digital Communication and Web Marketing with more than 20,000 active members. She is the author of the book Crisis Management 2.0 – Online Survival Manual and she has many contributions in digital marketing books: Sport Digital Marketing, Ecommerce Manager. She is specializes in Facebook campaigns, innovative strategies, monitoring and reporting services, event organization and management and consultancy in crisis 2.0.